Tata Play Binge expands to Hisense, Toshiba and Partner VIDAA-powered smart TVs, bringing access to over 30 OTT platforms

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Dad Play Have fun AND SCREWS HAVE DESIGNATED or strategic PARTNERSHIP that brings THE Dad Play Have fun application THE SCREW-EMPOWERING Smart TV IN INDIA. of RELEASE It includes TVs BY ADULTS Mark using THE SCREWS platform, such HOW Hisense AND Toshiba, together with others partner manufacturers. with THIS integration, User can now access THE Dad Play Have fun OTT cOLLectiON platform directly IN theirs Smart TV, without THE need ABOUT external Broadcasts equipment OR extra set-HEAD the boxes.

Access THE 30+ OTT platforms

Dad Play Have fun functions HOW A OTT CONTENT hoarder, bringing multiple Broadcasts sERVICE together WITHIN or single interface. via THIS integration, SCREWS Smart TV User can access CONTENT BY long 30 OTT platforms, including:

  • premier Video
  • JioHotstar
  • Apple TV+
  • ZEE5
  • Lionsgate Play
  • Discovery+
  • Fancode
  • BBC iPlayer
  • Times Play

of platform OFFERS or big CONTENT library that includes:

  • 20,000+ movies beyond multiple genres AND languages
  • 8000+ WEBSITE SERIES
  • LIVE sports, documentaries, AND TV programming

of PARTNERSHIP AIMS THE simplify THE watching experience IN of India different CONTENT ecosystem BY offering or single platform THE FIND AND LOOKING CONTENT BY multiple Broadcasts sERVICE. SWITCH the features e THE Dad Play Have fun INTEGRATION include:

  • Single Login: User can access multiple OTT platforms using A central ACCOUNT.
  • UNIVERSAL Search: of GRADING SYSTEM GRANTS User THE SEARCHING beyond all of them SUPPORT applications at the same time, doing IT easier THE find movies AND shows
  • Personalized Recommendations: of platform OFFERS he-postponed CONTENT suggestions BASED IN THE of the user watching preferences.

of INTEGRATION lists with SCREWS content-first strategy, which focus IN improving accessibility AND simplifying CONTENT INTELLIGENCE ABOUT Smart TV users. of of the platform interface GRANTS User THE go through between LIvINg television AND in-DEMAND CONTENT without problems, reducing THE complexity FREQUENTLY connected with management multiple Broadcasts applications.

Denis Oštir, editor-in-chief at V, said: “This launch is all about taking the friction out of the TV experience. By making Binge available on VIDAA-powered TVs from Hisense, Toshiba and our wider brand ecosystem, we’re giving Indian viewers easy access to the content they already love – right on their TV, with no additional setup.”

Pallavi Puri, Head of Commercial and Content, Tata Play said, “At Tata Play, we are focused on strengthening the way audiences engage with entertainment. Our collaboration with V brings Tata Play Binge directly to HomeOS, giving viewers an easy way to explore stories, sports and cinema from over 30 OTT platforms. This partnership reflects the right value of the world’s customers and reflects the right content of the world’s customers. at the heart of the experience of customers’ television viewing.”

of Dad Play Have fun APPLICATION IS now available IN all of them SCREW-EMPOWERING Smart TV IN INDIA. User can discharge AND access THE the service directly BY THE TV HOUSES display OR Mother APPLICATION STORE IN SUPPORT equipment BY Mark such HOW Hisense, Toshiba, AND others SCREWS PArtnErs.

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