Synopsis: Shares of Eternal Ltd were in focus after it expanded its strategic partnership with OpenAI to integrate AI across Zomato, Blinkit and other platforms. Strong revenue growth and rising profitability further support optimism around its AI-led scalability and long-term digital commerce ambitions.
The shares of this company, which is one of the leading online food service platforms in terms of the value of food sold and whose offerings include food delivery, dining-out services, loyalty programmes, and others, had its shares in focus today after the news about its partnership with OpenAI to accelerate its digital platform came into the limelight.
With a market cap of Rs 2.6 lakh crore, the shares of Eternal Ltd gained are trading at Rs 275 and are trading at a PE of 1,152 compared to its industry PE of 43.3.The shares have given a return of over 100% since their listing in July 2021.
About the Partnership with OpenAI.
Eternal Ltd is now increasing its ambitions in the field of artificial intelligence by entering into a broader strategic partnership with OpenAI. By leveraging the Enterprise API platform offered by OpenAI across its consumer brands like Zomato, Blinkit, District, and Hyperpure, the company is now looking to integrate AI not only as a product feature but also as a digital infrastructure at the platform level.
The partnership will help the company improve customer interactions, merchant experiences, and delivery partner experiences. AI-powered systems integrated into partner websites could help optimise onboarding, order management, and issue resolution for high-frequency transactions. Research-based use cases related to next-gen search and discovery could also improve personalisation, potentially driving higher-order values and customer retention across the Eternal commerce platform.
Internally, the use of advanced coding models in AI orchestration systems indicates potential productivity gains in software development and automation. For a high-volume and logistics-intensive business, even small gains in route optimisation, demand forecasting, or customer service automation can have a material impact on the bottom line. If done right, AI integration could help Eternal build stronger operating leverage while scaling sustainably.
The proof of the success, however, lies in its delivery, in terms of faster delivery times, better partner economics, and improved user engagement. While the AI partnerships have created strong sentiment, the key to long-term success will lie in execution, data integration, and monetisation impact. If Eternal can successfully integrate AI into its daily decision-making processes without undermining platform integrity, this partnership could give it a strong push on its AI-driven growth trajectory.
Financials
The revenue from operations for the company stood at Rs 16,315 crores in Q3 FY26 compared to Q3 FY25 revenue of Rs 5,405 crores, up by about 202 per cent YoY. Similarly, the net profit stood at Rs 102 crore in Q3 FY26, up compared to the Rs 59 crore profit in Q3 FY25.
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